What Types of Businesses Are Eligible for Google Local Services Ads (LSAs)?
If you're a local business owner wondering whether Google Local Services Ads (LSAs) are right for you, you're in the right place.
At Attract Digital Marketing, we specialize in helping service-based businesses get more leads using smart, cost-effective strategies. One of the most powerful tools in your digital toolbox? You guessed it—Google Local Services Ads.
But here's the big question: Is your business eligible for LSAs?
Let’s break it all down.
What Are Google Local Services Ads?
Google LSAs are a lead-based ad format that puts your business at the very top of Google Search—above standard Google Ads. These ads are perfect for local businesses who want calls and messages directly from potential customers without paying for clicks.
Instead of paying per click like in Google Ads, you pay per lead, making it a great option for service providers who want to drive real, qualified interest.
Full List of Business Types Eligible for LSAs (U.S.)
Google LSAs have expanded across industries—from plumbers to lawyers, vets to tutors. Here’s the complete list, organized by category:
Home Services (Google Guaranteed)
Appliance Repair
Carpet Cleaning
Electricians
Fencing
Flooring
Foundations
Garage Door Services
General Contractors
Handyman Services
Home Insulation
HVAC (Heating & Cooling)
Junk Removal
Landscaping & Lawn Care
Locksmiths
Movers
Painters
Pest Control
Plumbers
Pool Cleaning / Maintenance
Roofing
Sewage & Septic
Siding Installation
Solar Energy
Snow Removal
Tree Services
Water Damage Restoration
Window Cleaning & Repair
Professional Services (Google Screened)
Bankruptcy Lawyers
Business & Contract Lawyers
Criminal & DUI Lawyers
Estate Planning
Family & Divorce Lawyers
Immigration Attorneys
IP & Trademark Lawyers
Labor & Employment Law
Litigation Services
Malpractice & Injury Attorneys
Real Estate Agents & Lawyers
Tax Advisors / Accountants
Traffic Lawyers
Financial Planners
Health & Medical (License Verified)
Acupuncturists
Allergists
Chiropractors
Dentists & Orthodontists
Dermatologists
Dietitians
Eye Doctors (Optometrists/Ophthalmologists)
Physical Therapists
Podiatrists
Primary Care Providers
Plastic Surgeons
Education & Learning
Beauty Schools
Dance Instructors
Driving Schools
First Aid & CPR Training
Language Instructors
Massage Schools
Preschools
Private Tutors
Child & People Care
Child Care Providers
Funeral Homes
Pet Services
Animal Shelters / Rescues
Pet Boarding & Daycare
Pet Grooming
Pet Training
Veterinary Services
Health & Wellness
Personal Trainers
Weight Loss Coaches
Yoga Studios
Beauty & Body
Barber Shops
Hair Salons
Hair Removal Services
Nail Salons
Piercing Studios
Automotive Services
Auto Body Shops
Auto Repair
Car Wash & Detailing
Tire Shops
Towing Services
Miscellaneous Services
Storage Facilities
How to Know If You’re Eligible
Eligibility can vary by location and business category. Google may require:
Proof of business license
Background checks (especially for home services)
Insurance verification
Google reviews and ratings
Why Work With a Google Ads Agency?
At Attract Digital Marketing, we help you:
Determine your LSA eligibility
Get verified (fast!)
Set up and manage your Local Services Ads
Track and optimize your cost-per-lead
Align LSAs with your broader Google Ads strategy
Whether you're new to LSAs or ready to scale, we’ll help you drive real leads, not just clicks.
Ready to Get Started?
Want to know if your business qualifies for Google LSAs?
Let’s find out—no pressure, no pitch. Just helpful insights.
📅 Book Your Free Call Consultation
📧 Or email us at hello@attractdigitalmarketing.com